Born in Los Angeles, Bob Wolf was never just a sports brand.

In the ’70s, it developed exclusive models for athletes such as Ken Rosewall (winner of 17 Grand Slam titles), establishing itself as a performance brand. Known as the California Athletic Shoes, Bob Wolf quickly moved beyond the courts. Athletes wore them. Creatives adopted them. They became symbols of freedom, movement, and a new way of living.

A pioneer of the lifestyle sneaker movement.

Before “lifestyle sneakers” was even a phrase, Bob Wolf was defining it. Sporty design. Vintage charm. Everyday versatility. That was, and still is, its DNA.

Today, the legacy lives again.

Reimagined in Paris, Bob Wolf returns with sneakers crafted in premium materials, meticulous details, and bold retro accents. Each pair connects California’s free spirit with modern sophistication.